If you have a Shopify store and are looking for more security and control over your orders, we have great news! The new Jataí update brings two features that the community has been waiting for: CPF and CNPJ validation on Shopify and the ability to block unwanted purchases according to the type of customer. 

With this new feature, you avoid common problems when finalizing purchases and ensure that your store is aligned with the rules of your business model, whether it is B2B (Business to Business) or B2C (Business to Consumer) .

Check out all the details of this update below and how it can help your e-commerce day-to-day!

✅ Why is CPF and CNPJ validation on Shopify so important?

Validating CPF and CNPJ is essential to ensure that the data provided by customers is correct. Many stores face problems such as:

• Incorrect or invalid data , causing difficulties in issuing invoices and processing orders;
• Purchase fraud , hindering store security and increasing the risk of chargebacks;
• Inconsistent orders , resulting in issues with shipping and communication with customers

With Jataí 's new functionality, these problems are reduced, as the system automatically checks whether the CPF or CNPJ entered in the purchase is valid.

🚫 Block purchases by CPF or CNPJ: more control for your Shopify store

Now, you can also configure your store to allow only one type of customer . This means that if your operation is exclusively B2C , you can block purchases made with CNPJ . However, if your store only serves other companies in the B2B model, you can prevent purchases with CPF .

This feature is ideal for retailers who want to focus on the right audience, avoiding sales that don't make sense for their business model.

🔹 Advantages of Custom Purchase Blocking

✔ Reduction of invalid orders , ensuring that only customers with the correct profile can complete the purchase;
✔ Greater efficiency in issuing invoices , without the need for manual adjustments;
✔ Avoids conflicts at checkout , improving the user experience;
✔ Fewer cancellations and exchanges , as orders will always be aligned with the store's target audience.

🎥 See how it works in practice

To make things even easier, we've prepared a video demonstrating these new features in action:

📌 How to activate this feature in Jataí?

Activating these new features in Jataí for Shopify is very simple. Just follow the step-by-step instructions within the app itself to configure the validation and purchase blocking rules.

1️⃣ In the Jataí app, go to Checkout Rules and activate CPF/CNPJ Validation . Choose whether your store accepts CPF, CNPJ or both and save.

2️⃣ In Shopify , go to Settings > Checkout , scroll down to Checkout Rules , and add the "Checkout: CPF/CNPJ Validation" rule.

3️⃣ Click Activate and that's it! 🚀

Now your store automatically validates CPF and CNPJ, ensuring greater security when shopping! 😉

If you don't already use Jataí, you can install it right now on your Shopify store:

🔗 Click here to install Jataí on Shopify