alce rocks
alce rocks

alce rocks
alce rocks

Since 2012, Alce has been built as a lean and efficient team, enabling closer relationships and thoughtful work. We create custom designs, websites, and apps with brands and businesses worldwide.

Our goal is the same as yours: to provide high-quality work tailored to a specific audience. Instead of overwhelming you with technical jargon or clichés to justify a premium price, we focus on delivering results and evolving alongside you.

We don’t aim to serve everyone, but if you (as we do) value fair work that balances design, usability, functionality, and simplicity, we can create something truly special together.

Since 2012, Alce has been built as a lean and efficient team, enabling closer relationships and thoughtful work. We create custom designs, websites, and apps with brands and businesses worldwide.

Our goal is the same as yours: to provide high-quality work tailored to a specific audience. Instead of overwhelming you with technical jargon or clichés to justify a premium price, we focus on delivering results and evolving alongside you.

We don’t aim to serve everyone, but if you (as we do) value fair work that balances design, usability, functionality, and simplicity, we can create something truly special together.

shopify plus partner

shopify plus partner

shopify plus partner

shopify plus partner

Companies with proven expertise in the Shopify ecosystem can receive certification and recognition as “Shopify Experts.”

Alce Rocks has consistently ranked among the top-rated Shopify Experts in Brazil and was part of the inaugural group of companies to launch the Shopify Plus Partner category in Latin America.

Your project can benefit from our experience at every stage, including planning, design, custom solution architecture, development, and ongoing support.


Official certifications, real testimonials:

Companies with proven expertise in the Shopify ecosystem can receive certification and recognition as “Shopify Experts.”

Alce Rocks has consistently ranked among the top-rated Shopify Experts in Brazil and was part of the inaugural group of companies to launch the Shopify Plus Partner category in Latin America.

Your project can benefit from our experience at every stage, including planning, design, custom solution architecture, development, and ongoing support.


Official certifications, real testimonials:

shopify apps

shopify apps

shopify apps

shopify apps

Public Apps

Solutions designed to optimize your sales and processes. With years of experience in customizations for high-scale Shopify operations in Brazil, we are now offering these solutions to a broader audience. Our apps are available on the Shopify App Store.

Private Apps

Custom solutions designed to meet the unique needs of enterprise companies within the Shopify ecosystem in Latin America and North America. With a focus on optimization and efficiency, our private apps strategically address specific challenges. For tailored solutions, get in touch with us today.

Public Apps

Solutions designed to optimize your sales and processes. With years of experience in customizations for high-scale Shopify operations in Brazil, we are now offering these solutions to a broader audience. Our apps are available on the Shopify App Store.

Private Apps

Custom solutions designed to meet the unique needs of enterprise companies within the Shopify ecosystem in Latin America and North America. With a focus on optimization and efficiency, our private apps strategically address specific challenges. For tailored solutions, get in touch with us today.

services
services

Each project is unique, which is why we don’t rely on one-size-fits-all solutions. We evaluate, select, and integrate the best tools available for each scenario, ensuring you can grow independently or with our support whenever needed.

Over years of learning from successes and challenges, we’ve developed and continue to refine our own methodology: “e-commerce ABC.” This approach covers our processes of Consultative Audit, Base, and Custom Development & Continuous Improvement, designed to guide and evolve the projects we create.

Each project is unique, which is why we don’t rely on one-size-fits-all solutions. We evaluate, select, and integrate the best tools available for each scenario, ensuring you can grow independently or with our support whenever needed.

Over years of learning from successes and challenges, we’ve developed and continue to refine our own methodology: “e-commerce ABC.” This approach covers our processes of Consultative Audit, Base, and Custom Development & Continuous Improvement, designed to guide and evolve the projects we create.

  • A) Audit
    A) Audit

    Consultative Audit focused on UX, SEO, CRO and Benchmark. A thorough analysis of your e-commerce to enhance usability, traffic, and conversions.

    Includes automated and manual testing, detailed reports, in-depth analysis, and discussions with practical recommendations.

  • B) Base Project
    B) Base Project

    Development of your e-commerce on Shopify Plus, ensuring it aligns with your brand and is ready to scale.

    More than just layout and code, we provide consulting from planning to launch. Our process includes design, development, training, and best practices to help you operate independently or with ongoing support.

  • C) Custom and Continuous
    C) Custom and Continuous

    Ongoing improvements, updates, and support for your e-commerce—covering integration, migration, Shopify apps, and custom solutions.

    An extension of your business. We collaborate with you, exploring ideas and creating solutions that balance functionality, usability, visual aesthetics, and continuous improvement.

Our methodology focuses on a simple and straightforward approach for high-scale operations. If you’re into technical terms or need to explore our areas of expertise, check out our FAQ.

reviews
reviews

All reviews can be verified on our profile Shopify Experts.
  • Working with Alce Rocks is always perfect. They know a lot about everything about Shopify and especially very complex parts where you, as a retailer, can't escape the code, they can do it!!! A great agency, all very humane people and concerned about your business. With their help, we made a perfect launch of the new Contém1g brand, with features that are unmatched on the market and in the app store.
  • Alce is a fantastic partner and a fundamental part of our Shopify projects. They are true experts and have the ability to develop customized solutions that perfectly meet our needs.They are attentive, organized, and we feel that we can always count on them whenever needed.
  • ALCE is an essential partner for our success in implementing features, campaigns and strategic launches - taking advantage of everything that Shopify Plus offers natively at a crucial time when we were migrating as many of our own solutions as possible, as well as working transparently with our internal team: we achieved a very productive synergy. In addition to projects, your daily monitoring helped a lot in training the teams, resolving bugs and continuous improvement. Always open to listen, lead and accompany, ALCE always helps us when necessary, in the best possible way.
  • We contacted Alce Rocks to develop our transparent checkout, and from the beginning communication was very agile, effective and transparent. They kept us updated throughout the project, were open to suggestions and delivered the job within the stipulated deadline, we recommend it a thousand times! We at Pantynova were extremely happy with the result and having found such a cool and professional agency.
  • Alce Rocks has a team that is super available to set up meetings and answer questions - developing our new website was an extremely smooth process with them! From customer service to project delivery, they did a great job.
  • It has been a great pleasure to be able to work with the Alce team. They are very qualified professionals, they understand exactly what we need, they meet deadlines and are very helpful. We highly recommend their work.

projects
projects

  • Insider

    Insider

    "Insider was created with the aim of simplifying people's lives through functional and technologically advanced clothing. With entirely local production, the pieces offer practicality and technology for everyday life."

    Overview: We design and develop custom solutions to improve usability and conversion on Shopify Plus.

    Headless migration to Shopify Online Store 2.0, checkout personalization, customized experience, SEO/CRO audit and continuous monitoring.

  • Contém 1g

    Contém 1g

    "Contém1g has been a beauty brand recognized for many years in the Brazilian market. Its recent acquisition by Sallve represents a partnership that promises to bring even more innovations and new features to the beauty market."

    Overview: Customized checkout, apps and integrations, customized experience, SEO/CRO audit and continuous monitoring.

  • Sallve

    Sallve

    [Health and Wellness]

    Sallve is a digital native brand that is revolutionizing the beauty market in Brazil.

    Together, for a few years now we have been building and evolving one of the most prominent Shopify e-commerce sites in the world.

    Overview: Shopify Plus, DNVB, D2C, custom checkout, custom shopify apps, external integrations, custom experience

  • Pantynova

    Pantynova

    [Health and Wellness]

    "A pioneer in sexual well-being in Brazil, Pantynova was born in 2018 to contribute to the (re)discovery of everyone's sexuality in a much more natural, light and fun way."

    Overview: We design and develop custom solutions to improve usability and conversion in Shopify Plus, including checkout and new components to facilitate the shopping experience and operations.

  • Museum

    Museum

    [Culture and Education]

    With the purpose of bringing art to everyone through social inclusion and access to culture in our country, with the Musea app you can see, read and expand your repertoire about art. You can continue your visit even after leaving the exhibition and thus get the most out of your experience.

    Overview: We design and develop a custom platform, including native apps for iPhone and Android

    FAQ
    FAQ

    Getting started

    Useful (and free) tools for e-commerce

    How to set up my Shopify Store?

    To begin setting up your online store, the first step is to create an account on Shopify. After that, you can customize your store to suit your needs by adding products, setting up payment and shipping options, and making it ready for your customers. Shopify provides self-service tools, tutorial videos, and comprehensive documentation to support you at every step of the process.

    How do I set up payment methods in my Shopify store?

    To set up payment methods, simply select from the available options and add your account information. Shopify provides a wide range of national and international payment methods to suit your needs. These include features like transparent checkout, recurring payments (ideal for subscriptions), and various payment methods such as debit cards, credit cards (Visa, Mastercard, American Express, and more), Apple Pay, Google Pay, bank transfers (ACH), and PayPal.

    How to attract more visitors to my store?

    Invest in SEO to improve your store's visibility on search engines organically. Leverage social media, paid ads, and email marketing to attract and retain customers. Explore our 6 tips to enhance your Shopify store's SEO

    What is the ideal conversion rate for my e-commerce?

    The conversion rate in e-commerce is the ratio of visitors to completed sales within a given period. This metric is essential for evaluating the financial health of your business.

    The global average e-commerce conversion rate ranges from 2% to 3%. However, it’s important to account for various factors that can affect this metric. If your rate is below 1%, there’s significant room for improvement.

    Scaling Up

    What is Shopify Plus, and who is it best suited for?

    Shopify Plus is the premium plan offered by the Shopify e-commerce platform. Designed specifically for merchants managing high sales volumes, it addresses challenges related to scalability and the unique demands of their businesses. This plan is perfect for companies looking for a robust platform with customizable features to meet the needs of a global market.

    Click here to explore the details and costs of the Shopify Plus plan.

    How does Shopify Plus stand out compared to other e-commerce platforms?

    Shopify Plus stands out by offering advanced features, improved security, a highly customizable checkout process, and an API built to handle high-volume sales. With Shopify Plus, you benefit from reduced development costs, increased flexibility, and extensive customization options. Additionally, you gain access to a dedicated account manager and a team of experts ready to take your business to the next level. Want to explore how Shopify compares to other platforms? Check out:

    What is the investment required to migrate to Shopify Plus?

    We recommend reaching out to Alce Rocks before initiating your migration to Shopify Plus. This step can help you avoid unnecessary expenses and ensure effective planning. The required investment depends on the complexity of your operation and the level of customization needed. Scenarios can vary significantly, and we’re here to help you navigate the possibilities.

    For existing Shopify users without additional customization needs, the migration might be as straightforward as upgrading your plan and monthly subscription. However, for those migrating from other platforms like Magento, VTEX, or custom implementations, a preliminary assessment is crucial.

    As a trusted leader in Shopify Plus projects, Alce Rocks is committed to making your transition smooth and transparent. We provide end-to-end consulting services, including strategy, design, development, and ongoing support. Contact us to plan your migration efficiently and ensure you make the most of Shopify Plus’s robust capabilities.

    What customization and integration features are available?

    With Shopify Plus, you can create a fully customized online store to suit your specific needs. The platform offers integrations with over 10,000 apps and provides robust REST and GraphQL APIs to connect seamlessly with various market solutions. Shopify Plus also enables custom checkout development, delivering a tailored and optimized user experience for your e-commerce.

    Which areas of expertise can Alce support in your e-commerce projects?

    If you're unfamiliar with the terms below, don’t worry—we’re here to simplify the complexities so you can focus on what truly matters: your business.
    Our expertise covers a wide range of areas and technical terms. We’ve developed the "E-commerce ABC" methodology (Audit, Base, and Continuous) to streamline the various aspects of an e-commerce project, including:

    • Strategy, Design, and Planning
      Digital Strategy, Lean, Agile, Sprints, Design Thinking, Data Analysis, User Experience (UX), User Interface (UI), Shopping Experience, Usability.
    • Development, Technology, and Operations
      Solution Architecture, Migration, Implementation, Responsive Web Systems, Mobile Apps (iOS, Android), IoT, API, Cloud, Optimization, B2C, B2B, D2C, Extensions, E-commerce, DNVB, Shopify Plus, Shopify Apps, Shopify Flow, Integrations, Omnichannel, Multichannel, POS, OMS, Marketplaces, Unified Commerce, Operations, Logistics, Shipping, Payment Methods, Infrastructure, ERP.
    • Growth and Marketing
      Continuous Support and Enhancements, Audits (SEO and CRO), Analytics, Core Web Vitals, A/B Testing, E-commerce Evolution, Digital Marketing, Growth, Performance Optimization, Marketing Automation, Upselling, Repeat Purchases, Subscriptions, Stability, Scalability, Checkout Optimization, Tracking, Customer Success.

      We’re here to bring expertise to every stage of your project, ensuring a smooth and effective process.

    How does Alce Rocks make my Shopify Plus experience stand out from other agencies?

    Alce Rocks is not just an agency, we are a leading technology company specializing in Shopify Plus projects across Latin America and an official Shopify partner even before the platform’s arrival in Brazil. With a global reputation as a reference in custom Shopify apps and Shopify Plus solutions, we bring unparalleled expertise to every project.

    At Alce, we value transparency and authenticity. Every case featured on our site is real and verifiable—a commitment to honesty that we consider essential for a successful partnership.

    Beyond our extensive experience, partnering with Alce provides you with:

    • Exclusive Methodology: Encompassing diagnosis, consulting, implementation, and ongoing support.
    • Impartial Recommendations: Helping you select the best solutions for your needs.
    • Direct Alignment with Shopify: Ensuring adherence to best practices.
    • Early Access: Enabling you to test new features and functionalities ahead of the market.
    • Priority Support: Offering a dedicated team for your specific requirements.

    Looking for a partnership built on transparency and results? Contact us and see how we can elevate your Shopify Plus experience.

    founders
    founders

    • Igor de Andrade

      Solution architecture
    • Matheus Pazetti

      Software Engineering
    • Ricca Porto

      Creation and Design

    contact
    contact

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